Using blockchain technology Globacap simplifies capital raising, making it easier, faster, and more cost-effective. As a startup they asked us to design their entire brand.
We started by researching the market and found out that most blockchain and tech-related brands use very simple logotypes and clean graphics for their communication. For their logotype, we used a custom sans-serif font matched with a modern color palette.
We then developed a clean website that collects user information and redirects traffic to the platform.
Lastly, we worked on the user experience and interface design for the main investment application. This was the most challenging part of the design process since the platform had revolutionary logistics that included everything from user authentication and financial approvals, to dashboards and payment processing.